A message from Caracalla's Managing Director

Oct 1st, 2018



“With our ambitious plans to drive the business forward, I felt we needed to add some experience and new skills to the current senior management team within Caracalla 1947.

As a long-standing shareholder I was flattered when the Board asked me to become Managing Director, responsible for bringing the brand to life. Christopher Modoo was my first appointment as our Creative Director and we’re already starting to see a real improvement in how the product looks and feels as well as liaising with brand partners on collaborations.

David Galbraith has been at Caracalla since the beginning and is an experienced designer, graphic illustrator and fine artist whose input continues to be hugely valuable.

I recently appointed Paul Preuveneers as Director of Partnerships to utilise his wealth of knowledge and experience in licencing in both motorsport and luxury, and I believe Paul will bring something new to the business.

Completing my desire for new blood is Alex Lawrence, who joins us as Director of Media. A talented art director and photographer, his skills will enhance the customer experience as well as improve our growing presence on social media.

I would like to thank all our customers for their support and I look forward to sharing more about our dynamic new team in the coming weeks.

While the brand has been dormant for some time I hope the raft of changes I have driven will signal the start of an exciting new chapter for this much-loved business.”

Richard Wheat, Managing Director